Case Studies and White Papers

EMCs vs Digital Billboards

A handy guide to distinguish between on-premise signage and digital outdoor advertising. Useful for signage planning, product specification and permit acquisition.

Download

Digital Billboard Tech Brief

In 1996, the Federal Highway Administration (FHWA) issued a memo that said changeable-message billboards are acceptable if allowed by state-federal agreements.

Download

LED Signs – Advantages

The US Small Business Administration has compiled a list of features and advantages of using LED advertising displays to generate growth in retail businesses.

Download

LED Sign Advertising Guide

There are several steps in successfully deploying LED display advertising such as choosing the right type of display, the correct size, resolution, placement and control method.

Download

Arbitron In-Car Study

This study will provides a
detailed examination of America’s in-car media audience and their exposure to outdoor advertising,
radio, and audio technologies.

Download

Economic Value of Signs

Researchers at the University of Cincinnati conducted a national survey of businesses to assess how changes in on-premise signage affect business performance.

Download

Learn More

Have questions or need help? Use this form to reach out and we will be in touch with you as quickly as possible.